
February 12, 2009 • 1:41 am, I've posted It’s February Fourteen, A Valentine Wallpaper, over at Ang Pilipino GIMP's blog. And now, I'm reposting this rather old Valentine desktop wallpaper. Though old it's still a timely graphic stuff. A smart phone size version was also added. (it took me one year to create the mobile size wallpaper. lol. ). So go ahead, download this freebie and enjoy.
Happy hearts day everyone.
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Our feature for today is the legendary Graphic Designer Mr. Pual Rand. To give you a short intro, Mr. Rand designed famous identities that is still existing these days. To wit, he's the creator of logos for IBM, ABC-TV, Westinghouse, UPS, Apple and hundreds more. View a collection of his works at http://www.paul-rand.com/identity.shtml
Paul Rand (born Peretz Rosenbaum, August 15, 1914 – November 26, 1996) was a well-known American graphic designer, best known for his corporate logo designs. Rand was educated at the Pratt Institute (1929-1932), the Parsons School of Design (1932-1933), and the Art Students League (1933-1934). He was one of the originators of the Swiss Style of graphic design. From 1956 to 1969, and beginning again in 1974, Rand taught design at Yale University in New Haven, Connecticut. Rand was inducted into the New York Art Directors Club Hall of Fame in 1972. He designed many posters and corporate identities, including the logos for IBM, UPS and ABC. Rand died of cancer in 1996.
via paul-rand.com
Let's check out these videos I gathered
via youtube.com
If you're curious enough with the designs of Paul Rand, an article via http://www.notacouch.com/rand/ is a good read.
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Design is 80% science and 20% art. It can sometimes seem that the reverse is true, but understanding a few rules and methods can help demystify the discipline.
This talk dives straight into the science of design with a quick-fire grounding in the techniques that help create good interfaces. From using the golden ratio in layout and Fibonacci numbers in typography, to brand design and art direction, it covers it all in tasty, bite-size pieces that will retain their flavor long after the session is done.
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Uplifting the lives of our fellow countrymen is a good thing. Honing the skills of the children to become full-pledge creatives is truly a great thing.
Good luck to Ferdinand Center for the Creatives.
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I am often told that the work in our web design portfolio looks clean and simple. Yet, in truth, the simplicity and good taste that are hallmarks of good web design are not easily acquired. It is the result of constant refinement, practice and experience. There is no substitute for practice. Even naturally gifted individuals must practice to produce the best results.
Have you ever observed a great athlete at the top of his game? He or she moves with finesse and precision that seems effortless. They are efficient, moving and scoring with a grace that makes the game look easy. However, it is not easy. What they accomplish is mastered only after years of practice, practice, practice. That grace and economy of motion is the result of much hard work.
Great art may look simple. The sketches of Leonardo Da Vinci are made with rudimentary tools of charcoal and paper. Yet, his renderings of simple curves and shading expertly capture the human form. His ability to evoke the personality of his subject is evidence of a masters' touch. That touch was acquired through hard work, repetition and refinement.
Good web design is the result of much hard work. That simple truth is often not obvious to many individuals who want to become web designers. Six months or a year of education in web design basics will not produce a good designer. Like a good athlete, accomplished web designers are driven to constantly improve their craft. The desire to become better must be matched with continuous effort. A school can only provide the tools. A good student must be driven to master them.
Along with constant effort, continuous observation is essential. What is in good taste? What is appropriate? What communicates best? You derive answers to those critical questions by observing the interplay of people and culture. Studying good design in other disciplines such as architecture and print design will enable you to use the same principles in your work as a web designer. Even nature can be a wonderful teacher. When you see great design, learn to instinctively ask why. The principles behind its' success become obvious with a practiced eye.
“Design is so simple, that's why it is so complicated.” Paul Rand, one of the great graphic designers of the twentieth century made that insightful comment. It is true. Simple design is complicated. The complexity lies not in the final product, but in the work required to achieve good design. Doing the hard work is the secret to good web design.
Then again, my personal equation on achieving good design is this:
Constant Practice + Efficient Mastery + Keen Observation + Passion Driven + Hard Work Execution = Good Design if not Great
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